book Maths Puzzle Numerical Ability

I am not sure how to express this question:

ln(Ae^Bx)

I am thinking of simplifying it to

(lnA)-Blnx ?

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book Other Question

I am having trouble getting problems into the quadratic form, for instance I don't undersatnd how to do put this problem into the right form.
(x+1)^2+2(x-2)=(x+1)(x-2)
Nine Less than the product of ten and a number d is eleven